From Humble Beginnings to Global Luxury
Founded in 1856 by Thomas Burberry, a 21-year-old draper's apprentice, Burberry began as a small outdoor attire shop in Basingstoke, England. Originally named "Burberrys," the brand revolutionized weatherproof clothing by inventing gabardineErnest Shackleton, who wore Burberry during expeditions.
The iconic Trench Coat, introduced during World War I as military outerwear for British officers, became Burberry's most recognizable symbol. Its functional details – epaulets for rank insignia, D-rings for equipment, and storm flaps – remain design staples today.
The Distinctive Check Pattern
In the 1920s, Burberry introduced its now-famous Nova checkChristopher Bailey
Today, the check appears in subtle accents or bold statements across Burberry's diverse product range, including accessories and fragrances.
Modern Reinvention & Digital Innovation
Burberry became a trailblazer in digital luxury, live-streaming fashion shows in 2010 and implementing RFID-tagged clothing for interactive experiences. Under CEO Marco Gobbetti and designer Riccardo Tisci (2018–2022), the brand introduced the TB monogram
The brand's 2020 restructuring merged its three lines (Prorsum, London, and Brit) into a unified label, simplifying its offerings while maintaining craftsmanship. Sustainability initiatives like carbon-neutral certification and vintage restoration programs reinforce Burberry's commitment to ethical luxury.
With over 160 years of history, Burberry masterfully balances British heritage with global innovation – proving that true style is always in season. Explore their latest offerings in this product catalog