Founded in 1856 by Thomas Burberry, the iconic British luxury brand Burberry
A 21-year-old draper's apprentice, Thomas Burberry opened his first store in Basingstoke, England, specializing in durable outdoor clothing. His vision was to create garments that withstand harsh weather while maintaining sophistication. In 1879, he invented gabardine, a breathable, weatherproof fabric that revolutionized outerwear and laid the foundation for Burberry's future success.
By the early 20th century, Burberry’s reputation soared as explorers like Sir Ernest Shackleton donned the brand’s jackets during expeditions. The famous Burberry trench coat
Introduced in the 1920s, the Burberry Check—a beige, black, white, and red plaid lining—became synonymous with the brand. Initially used in coat linings, it later adorned scarves, handbags, and accessories, solidifying Burberry’s place in fashion history.
Burberry’s influence expanded globally, dressing Hollywood stars like Audrey Hepburn and Humphrey Bogart. In the 1990s, however, the brand struggled with overexposure as counterfeit check patterns diluted its exclusivity. A creative revival began under CEO Angela Ahrendts and designer Christopher Bailey, who reimagined Burberry as a digital-savvy luxury leader.
Burberry embraced technology early, live-streaming runway shows and launching innovative campaigns like the “Tweetwalk” in 2011. Today, under CEO Jonathan Akeroyd, the brand balances heritage with sustainability, committing to carbon neutrality and eco-friendly materials without compromising craftsmanship.
From pioneering weatherproof fabrics to setting digital trends, Burberry’s journey reflects resilience and reinvention. Explore its current collections, including the latest must-have accessories, to experience the legacy firsthand.
Burberry’s story is more than fashion—it’s a testament to British ingenuity and timeless style, continually adapting while honoring its roots.
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